Juniper-case-study — Cleo
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Juniper Networks | Cloud Metro

Cloud Metro awareness campaign

A powerful new concept for a powerful new Juniper solution

Creating captivating concepts to drive customer engagement

 

Since 2018 our partnership with Juniper, a high-performance networking and cybersecurity solutions provider, has grown. Strengthening their marketing across global campaigns, we have developed creative concepts for Juniper’s services and solutions, including Cloud Metro.

An innovative and original solution demanded a new and impactful idea. Using a thought leadership approach to drive brand awareness and engagement with the Cloud Metro vision, we created an experience-centric and thought-provoking concept to express the ‘Wow’ feeling that Cloud Metro delivers. We continue to work with Juniper’s brand, narrative, and product teams to deliver engaging content supported by stand-out imagery and creative concepts.

Deliverables:

• Creative concepts

• Campaign strategy

• Copywriting

• Paid social media

• Targeted campaigns

• Website banners

• Video support